From the brand
CHOOSE TO BE ICONIC
Level up your protein with ideal ingredients. No lactose, no soy, no gluten and no sugar. Lightly sweetened with a touch of monkfruit.
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ICONIC is about choosing yourself. Choosing your health, your happiness, your own success. Our products make it easier to nourish your body and mind, so you can be ICONIC.
ICONIC is always made with Quality Protein, Zero Added Sugar, and Ideal Ingredients found in nature.
Clean. Delicious. Totally Customizable. Now that’s ICONIC.
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WHAT KIND OF PROTEIN DOES ICONIC USE?
ICONIC uses Truly Grass Fed certified Milk Protein Isolate (MPI). Our MPI is the naturally occurring blend of 20% whey & 80% casein found in cow’s milk. It is never acid treated and is 99.99% lactose-free.
WHAT IS TRULY GRASS FED VERIFIED?
The Truly Grass Fed verification signifies: Non-GMO Project verification, cows that are at least 95% grass-fed, rBST-free, Antibiotic-free, and Animal welfare certified.
HOW IS ICONIC LACTOSE-FREE?
While our protein is derived from grass-fed cow’s milk, we use a micro-filtration process to skim off 99.99% of lactose.
Michaela C –
This protein is absolutely amazing! Has the consistency of powdered sugar, smells and tastes like a legit chocolate truffle. Nothing artificial about the taste, blends perfectly smooth! Not chalky at all, seriously the best i’ve ever had and only one i’ll use from now on!
Klip –
I have been lactose intolerant sine my mid 20’s, I am 45 and have been taking plant protein powders forever. I have always heard that whey is superior to plant powders but couldnt take it due to digestive issues. Then I came across info that told me whey isolate usually has most of it’s lactose removed naturally from processing. Why have I not heard this before? Anyway, I decided to try some isolates out but would not settle for anything less than grass-fed, non gmo with minimal additives if any at all. I came across this and gave it a try. It has been wonderful, in my opinion it mixes easily, tastes ok, typical whey pro powder taste, and best of all, I can digest it. I have also started taking Blubonnet grass fed whey isolate and have had the same results with that. I am now on my second order of both of these. I will say at first, and sometime still at random, I notice a little bit of gas which I attribute to these products, but it is minimal and sometimes not present at all. It is so minimal that I really dont even care about it as it is not bothersome, not like drinking a pure glass of milk, If I did that, God help whoever is standing next to me in an elevator an hour later lol…but from what I understand, not all lactose can be removed in the whey isolate creation process so this is understandable. Since beginning taking both of these powders two or three times a day I have started making some gains so I feel great about that, although I have also started taking dextrose powders with these in my protein shakes right after workouts which is supposed to help drive the shake into your muscles better, seems to be working for me. For those interested, right after a workout I take one or two scoops of these powders, about 1/2 serving dextrose, about 30g carbs according to label, (you can also use glucose powders), and some creatine, 3-5 grams, and i really feel it gets in me. Hope this review helps I will def be continuing this product and also Blubonnet’s powder. I will be submitting this same review for the BB protein powder so if you read them both and it sounds identical that’s because it mostly is–cheers.Update: 6-26-2020My second batch of this does not mix as well as the first, everything else seems to be the same but it froths really bad whether blending or shaking…because of this I will be staying away from it for a while and may give it another try in the future.
Tsvetelina Gesheva –
I love the flavor. I can taste the chocolate inside, and there is no chemical or bad aftertaste. I also appreciate the ingredients list since I am very particular about what I eat. When you first open the package, be aware that it’s a flour-like texture and may spill out, so do it over the sink.
Dr. Cailin O’Hara –
This is the best protein powder I have ever used. The flavor is great. It dissolves well (I use a frother for convenience). It blends into anything hot or cold. Thickens up your drink.Minimal ingredients.Tip: this is super light like powdered sugar texture. Don’t bother with the scoop as it can get messy. One serving is about 5 tablespoons, so I use a tablespoon measuring spoon instead, and it’s much easier to get the product out of the bag.
Sartre57 –
Holy monkey. Look, I don’t sit around writing reviews for protein powders but the taste and texture of the vanilla powder blew me away – incomparable to others I’ve tried. I literally exclaimed with glee at the first sip (as a certified curmudgeon, this is something I never do). I see a lot of people complaining about it being messy. Is it messy? Well, yes, but it’s velvety smooth texture far outweighs an easy-to-clean mess. Open it over the sink and you’re good! The packaging doesn’t seem to seal quite well but a resealable gallon bag fixes that. It tastes like dessert but is healthy (usually an anti-climatic description but in this case it’s true)! I’m sold and can’t wait to try other flavors.
Robert S –
This is my favorite protein powder! I can’t stand the taste of stevia, and SO many other protein powders have that. So I love that Iconic uses monk fruit to provide some sweetness. I do typically mix this using a blender, but in a pinch I’ve used a shaker cup and it works that way fine.
Katie R. –
This is the first powder I’ve found that is just perfect. It doesn’t get super clumpy, it doesn’t have that weird powdery texture or fake-sweet taste. It is smooth, delicious and filling.
texasfox –
I work in the industry and have a very sensitive stomach. This is one of the few that doesn’t upset my stomach. Yes, it’s a little messy when you open it, but I just pour into a bigger container. I think on the expensive side, but worth it since I have no upset stomach. I use 1 or 2 bags per month.
Abigale Willis –
Works great! Seeing results! It is super natural and tastes great!
gwhite –
It’s so yummy!The only protein powder I use🥰Mix it with some peanut butter powder 🤤